Ecommerce PPC

Shopping and Performance Max, scaled on real margin.

For online stores and DTC brands, we build Shopping and Performance Max programs that grow revenue profitably, with bidding tied to your actual product margins, not blended guesswork.

Who it is for

Is this you?

You run an online store with a product feed
You care about ROAS and profit, not just top-line sales
Your Performance Max feels like a black box you cannot steer
You want more new customers, not just repeat buyers

What we run

Merchant Center and feed optimization
Shopping and Performance Max architecture
Target ROAS bidding by margin tier
Dynamic remarketing and new-customer goals

What we run

What we actually do.

Shopping campaigns

Standard and priority-bidding Shopping structures that push budget toward your highest-margin, best-converting products.

Performance Max

Asset groups built by product theme, with brand exclusions, search themes and new-customer value rules so PMax works for you, not around you.

Feed optimization

Merchant Center fixes, title and attribute work, custom labels and supplemental feeds that lift impression share and click-through.

Target ROAS by margin

Bidding tiered by real product margin, plus new-customer acquisition goals so you are not just buying repeat buyers.

Metrics that matter

ROAS and profit on ad spend (POAS)
New vs returning customer split
Cost per acquisition by product group
Feed health and impression share

How we measure

Revenue you can bank.

We report against your business goal, not a dashboard full of noise. You will always know your cost per result and what it returns.

Our process

From audit to scale.

Audit

A deep review of your account, tracking, feed and competitors. The findings are yours either way.

Strategy

Goals, targets and budget mapped to your real unit economics.

Build

Campaigns, tracking, feeds and creative built clean from scratch.

Launch

Controlled rollout with verified tracking and safe budgets.

Scale

Weekly optimization and scaling of whatever proves profitable.

FAQ

Common questions.

Both, and profit wins. We tier Target ROAS by real product margin, so the account is not blindly chasing high-revenue but low-margin products. Where you can feed us margin or POAS data, we use it.

More than most. We use asset groups by product theme, brand exclusions, search themes, account-level negatives and new-customer value rules to steer PMax toward profitable, incremental sales rather than letting it cannibalize brand traffic.

Yes, the feed is usually where the fastest wins are. We run Merchant Center diagnostics, rewrite titles and attributes, add custom labels for margin and intent, and build supplemental feeds to lift coverage and click-through.

Ready to turn ad spend into revenue?

Get a free, no-obligation audit. We will show you where budget is leaking and what we would do about it, usually within two business days.

Get a free audit See pricing